Thursday, June 7, 2007

Yuvi Shmul, CEO of Play N Trade, Shares Small Business Investment Expertise on Media Tour

Successful Tour Includes TV, Radio and Print Media

NEWPORT BEACH, Calif., June 6, 2007 – Play N Trade Franchise, Inc., one of the fastest-growing franchises worldwide, today announced that CEO Yuvi Shmul recently completed a successful media tour to share his insights into small business opportunities. Over the past three years, Shmul has shared his expertise with more than 500 people, helping them to realize their dream of entrepreneurial success as they opened their own business.

“We were able to reach out to entrepreneurs and small business owners through television appearances and radio interviews to let them know about one of the hottest investment opportunities out there, and that is in the $12.5 billion video game market,” Shmul said. “In the interactive entertainment sector, video gaming is the largest market and continues to experience strong growth, surpassing the movie industry, and Play N Trade offers the only franchise opportunity currently available.”

Shmul appeared on NBC in Phoenix, Ariz., as a guest on “Arizona Midday,” as well as on KAZT-TV’s Pat McMahon show. He was interviewed by Jim Parisi on KNST-AM’s “Tucson’s Morning Show” and was a guest of “Business for Breakfast” on KFNN-AM as well. He met with reporters and editors from the Chandler Connection and Ahwatukee Foothills News in Phoenix and from the Explorer Newspaper in Tucson.

Those interested can listen live this Saturday, June 9 from 9:00 – 10:00 a.m. PT, to the “Let’s Talk Money” radio show on KVOI-AM at http://kvoi.com/listenlive.php, when Yuvi will be host Mark Kinney’s guest for the entire hour. Listeners can call in to ask questions at
1-866-725-5467.

“My passion is to be involved with different ventures as a key executive, and I have always enjoyed working with others and their companies to help them create business and financial plans, raise capital and identify growth opportunities,” Shmul said.

Under Shmul’s direction, Play N Trade increased its sales by 2,000 percent and doubled the number of open stores in less than one year. Prior to Play N Trade, he served as CEO of Yakety Yak Wireless, Inc., one of the dominant wireless superstores in the country. During his tenure, Yakety Yak increased the number of open stores by 400 percent in two years. He is also the author of five books in the “Make It Big With Yuvi” series in which he shares his expertise in all aspects of salesmanship and entrepreneurship.

About Play N Trade
Play N Trade Franchise, Inc. is one of the fastest-growing franchises worldwide, and the largest and fastest-growing in the video game industry. To date, the company has sold more than 250 stores, with close to 100 franchises sold in the first two months of 2007 alone. Play N Trade is now opening a new store every other day. Please visit www.playntrade.com or call 1.888.PNT.GAME for more information.

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